Homebase Pets –

Supporting mobile pet care in the comfort of your own home with a new brand identity and visual design.

Homebase Pets
Experience a mobile vet nurse for exceptional pet care in the comfort of your own home.
Visit website
Melbourne, Australia
Services we provided
– Brand identity and logo
– Brand guidelines
– Visual identity
– Iconography

The client

Forget sitting in traffic and busy waiting rooms. Homebase Pets offers exceptional mobile vet-nurse and personalised pet care in the comfort of your own home. For dogs and cats, and pet-parents.

The challenge

Homebase Pets approached us at a point in their growth when they wanted to establish a consistent and recognisable brand identity. They just completed a comprehensive marketing strategy and needed a new visual identity and website that could reflect this exciting growth they intend to carve in the market. To achieve this we needed to clearly communicate the services and benefits of scheduling a mobile vet nurse.

The solution

For this project we collaborated closely with our clients at Homebase Pets. They had already carried out extensive user research, but were relying on us to bring their vision to life and introduce a fresh perspective. We created a new brand identity, complete with bespoke illustrations and iconography, across all marketing collateral. In phase two of this project we then brought it all together in a stunning new website designed and built in Webflow. We used clear and simple copy that highlighted the benefits of high-quality mobile pet care, while focusing on consistent branding and iconography to effectively convey their services.

What's next

Have a project in mind?
Let’s get to work.

Whether you're a startup or an established business, we're here to help.
Let's talk - it's free