Branding and website for the Sydney Smash Pro Pickleball team
The Sydney Smash are one of Australia's premier Pro Pickleball teams.
We partnered with Pacific Pickleball to create a loud, explosive and dominating brand identity and merch store for the Sydney Smash.
Our challenge was to create a youthful, explosive, and dominating team that appealed to a wide audience. The goal was to attract new loyal supporters, with most audiences made up of individuals not familiar with pickleball.