Stefitness
Designing and building a platform for online pilates and fitness
Designing and building a platform for online pilates and fitness
Stefitness is the brand from leading fitness and wellbeing coach Steph. Offering certified online pilates instruction, health coaching and specialised Women's Health and Performance Coaching for athletes.
We partnered with Stefitness to create an online pilates and workout platform, linking video calls with a membership login and automated payment subscriptions.
Our challenge was to design a functional website that also engaged the right audience. The result was a design that effectively communicates Steph's Modern Movement ethos and conveys the brand essence.
We designed and built a secure website with online subscription flows, yet easy enough for everyone to use – ranging from the everyday mum, to performance athletes. Featuring full membership features and automated Stripe payment solutions.
We paid special attention to breakpoints and screen resizing throughout the design and development process, ensuring users would be able to access the content and online video sessions no matter where or how.
Happy Simple
Melbourne | Port Macquarie AU
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